Tom Brady and several well-known personalities like Jessica Chastain, Luke Evans, and Cynthia Erivo took to Instagram to express concerns about Meta, the parent company of Facebook and Instagram. They posted a warning suggesting that users’ photos and data could be utilized by Meta unless they shared a specific legal message to safeguard their information.
Summary of the Message
However, experts pointed out that these kinds of posts do not actually hinder Meta’s ability to use user content. This recent message re-emerged online, gaining more attention, even from major celebrities like Brady.
The now-deleted Instagram story stated, “Goodbye Meta AI.”
It went on to claim, “An attorney has advised us to share this; not doing so may lead to legal repercussions. Since Meta is a public company, all users are encouraged to post a similar message. Failing to do so implies consent to Meta’s use of your data and images. I do not allow Meta or anyone else to use my personal information, profile, or photos.”
Brady has been involved with Meta beyond just this social media controversy. He participated in the introduction of AI avatars last year, where his likeness was used to create an AI chatbot known as “Bru.”
This virtual Brady was designed to debate sports and quickly gained popularity. Reports indicate that Brady was compensated handsomely for the use of his image in this AI project.
During the launch of these avatars, Meta CEO Mark Zuckerberg highlighted the aim of fostering a more engaging and entertaining experience for users.
The Brady chatbot has since sparked discussions due to its provocative comments, including controversial statements regarding former NFL quarterback Colin Kaepernick, further igniting debates on the implications of such AI avatars.