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Just like a quarterback relies on his offensive line, NFL WAGs depend on their looks when attending games. The expectation for them to appear glamorous is heightened, especially with such financially capable women around. While many of these partners could employ makeup professionals daily, they occasionally allow fans a glimpse of their natural beauty, stepping out without the full glam typically showcased in custom attire from designers like Kristin Juszczyk.
To illustrate the demand for impeccable makeup on game days, consider makeup artist Allison Kaye, who has been busy this football season. She revealed her experiences of being flown out for home games by teams like the Pittsburgh Steelers and Philadelphia Eagles, with the WAGs covering her travel expenses. Kaye’s clientele included women from rival teams at the 2024 Super Bowl, demonstrating that the desire for top-notch makeup knows no boundaries.
When taking a break from makeup, these women still prioritize their skincare, leaving fans eager for insights into their beauty secrets.
Olivia Culpo showcases her beauty prowess
After tying the knot with San Francisco 49ers player Christian McCaffrey in June 2024, former Miss Universe Olivia Culpo opted for a simple look rather than heavy makeup from her pageant days. She stated in an interview that not only did she skip brow pencils and mascara for her wedding, but she also sees herself as quite skilled with makeup, often applying it without needing a mirror. “Even lining lips I don’t need a mirror!” she declared.
Culpo tends to focus more on skincare than complex makeup techniques, ensuring her complexion is prepped with numerous products before applying anything else. Her routine includes using a Déesse PRO LED mask for treating breakouts and a GlamGlow mask for a boost, demonstrating her commitment to skincare before considering makeup.
Taylor Swift appears bare-faced in The Man music video
With her relationship with Travis Kelce beginning in 2023, Taylor Swift became the center of attention among Kansas City Chiefs partners. Fans noted a difference in her usually pristine makeup when they spotted her with smudged red lipstick after an outing with Kelce. Swift’s famous red lips, often highlighted by her makeup artist Lorrie Turk, have become a signature look for her, with NARS Morocco being a go-to shade even at Chiefs games.
For a glimpse of Swift’s unguarded beauty, music video fans were treated to the rare sight of her without makeup in her 2020 video, providing a contrast to her usual glamorous public appearances.
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“The Man.” This segment wraps up with some insights into her transformation into a confident finance professional. Despite this, she rarely goes out without makeup. This led her to adopt a routine of washing off her makeup each night. In an interview with Elle back in 2019, she admitted, “After my teenage years and early twenties where I would often sleep in my makeup—or even use a Sharpie as eyeliner (which you should never do)—I realized I needed to be kinder to my skin.”
Brittany Mahomes’ skincare challenges
As the spouse of Kansas City Chiefs quarterback Patrick Mahomes, Brittany Mahomes has openly discussed her cosmetic enhancements. On her Instagram, she shared her preference for lip fillers. On game days, she often sports a shiny, fuller lip in a soft pink shade. Her makeup artist, Alexis Oakley, noted that Brittany’s typical look includes neutral matte eyeshadow, winged eyeliner, glowing skin, and a nude lip, which is characteristic of WAG makeup trends.
Brittany occasionally embraces a no-makeup look on her social media. A fan enthusiastically commented on one of her bare-faced selfies, “Wow! Go without makeup more often. Stunning!” Besides showcasing her radiant skin days, she has candidly shared her struggles with breakouts. Just months prior to announcing her third pregnancy, she posted about her skin issues, including redness and bumps around her nose and mouth, stating, “I’m actually really struggling with my skin right now,” as reported by Page Six.
Later, Brittany disclosed that she was dealing with perioral dermatitis and was treating it with various over-the-counter medications such as Osmia Black Clay Facial Soap and De La Cruz Acne Treatment. Unfortunately, her skin flared up again during her pregnancy. She remarked, “This pregnancy has been the hardest on me… sickness, exhaustion, and now skin problems!” while sharing a photo of her acne on Instagram, according to People.
Simone Biles’ beauty tips from a teammate
Known as the GOAT in her sport, Simone Biles also finds herself among the WAGs since marrying Jonathan Owens, a safety for the Chicago Bears. Despite being a top athlete, she doesn’t always have her makeup done by professionals before competitions. She revealed her makeup journey during a discussion with Vogue, stating, “I often experiment with makeup looks myself.”
Ciara’s radiant skincare routine
During February 2017, when Ciara and Pittsburgh Steelers quarterback Russell Wilson were expecting their first child….
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Ciara’s Packing Mishap and Makeup Revolution
During what was meant to be a romantic Valentine’s Day escape that resembled a babymoon, Ciara faced a packing blunder that might leave some beauty fans panicking: she forgot her makeup at home. However, her husband Russell Wilson supported her natural look. “He made me feel beautiful,” Ciara shared in a tweet along with a bare-faced selfie.
In a 2019 post, she again chose to go makeup-free, expressing, “Finally embracing myself fully! It feels good,” on Instagram. A follower commented on her beauty without makeup, praising her flawless complexion. Recognizing her radiant skin, launching her beauty line seemed natural. In a Vogue “Beauty Secrets” video, Ciara highlighted her OAM Skin products, rich in vitamin C, which she explained benefits skin brightness and pigmentation.
Though Ciara often goes natural, her frequent makeup use has influenced her daughter Sienna, who developed a fascination for lip gloss at a tender age of 2. Ciara recounted, “She says, ‘I want my wip woss,'” in a 2019 interview with ET. She acknowledged that Sienna’s early interest stemmed from her constant presence during Ciara’s glamorous moments.
Hailee Steinfeld: A Low-Key Beauty Approach
Hailee Steinfeld and Buffalo Bills quarterback Josh Allen officially shared their relationship on Instagram in July 2024, with Allen posting several photos featuring the actress. In a conversation with Elite Daily, Hailee discussed her beauty essentials for attending Allen’s game days, specifically highlighting her must-have eyebrow brush. She aims for a simpler beauty regimen this fall: “It’s less about tons of coverage and more about making sure my brows are brushed and a little concealer under the eyes,” she stated.
Her beauty marks were showcased prominently in her Vogue appearance, where she reiterated the importance of her brow brush, emphasizing its necessity with, “We’ve had some scary, scary moments without this.” As the ambassador for Neutrogena’s Collagen Bank line, she’s enthusiastic about the brand, while also stressing the importance of using SPF, even in cooler months.
Haley Cavinder: Beauty and Basketball
Haley Cavinder and her twin sister transformed into a lucrative brand following their NIL deals as University of Miami basketball players, leading to ventures like their skincare line, Hustle Beauty. Despite their glammed-up promotional shoots, Haley doesn’t shy away from being captured without makeup, as seen in a candid shot.
In a joint session at a Miami spa in 2023, the sisters were seen indulging in treatments like facials and dermaplaning, showcasing their commitment to skincare. In a YouTube vlog, Haley credited her sister Hanna’s advice for utilizing a face roller after experiencing puffiness.
Alongside her sister, Haley has also found herself in the spotlight as part of a sports couple, celebrating her relationship with Dallas Cowboys tight end Jake Ferguson. However, the attention brought by internet trolls regarding her looks prompted her to express concern over online comments during a YouTube Q&A, stating, “you don’t want to be called ugly on the internet 24/7 while your boyfriend sees it.”
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Impact of Celebrities’ No-Makeup Looks
Alix Earle and Braxton Berrios, a Miami Dolphins player, made headlines after starting their relationship, particularly following Berrios’s breakup with Sophia Culpo. Initially facing controversy over cheating allegations, the couple navigated through tough times and quickly began collaborating on social media content.
Earle’s popularity soared as a TikTok influencer, especially with her Get Ready With Me (GRWM) videos, showcasing her makeup transformation skills. She candidly shared her battle with acne, highlighting its effects on her self-esteem. In a revealing April 2023 video, she showcased how filters can mask skin imperfections, even in moments without makeup.
Discussing her journey, Earle admitted that Accutane was the only acne treatment that truly worked for her, despite causing severe dryness and hair loss. She explained that dealing with acne deeply affected her emotions, sharing, “I would cry probably three times a day; I did not want to leave my house.” However, she encourages followers with the message: “Your skin does not define who you are.”
Christen Harper’s Effortless Beauty Routine
In 2019, Christen Harper crossed paths with Detroit Lions quarterback Jared Goff through the Raya dating app. By 2021, she was among the finalists in the Swim Search for Sports Illustrated, appearing in the 2022 Swimsuit Edition. Sharing her modeling experience, she remarked on the lengthy photo shoots that began at the crack of dawn.
Harper is not just a model but also an online influencer focusing on beauty, producing GRWM videos. She guides her TikTok followers on achieving a no-makeup look with a minimal amount of products. Rather than using foundation, she applies Alastin HydraTint tinted sunscreen and utilizes Drunk Elephant’s D-Bronzi drops for subtle contouring. She also applies O-Bloos Rosi Drops for a natural flush and finishes with a touch of Burt’s Bees lip balm.
Without makeup, Harper proudly showcases her natural freckles, captured in an image from a 2023 trip to Italy.
Kristin Juszczyk’s Unique Style
Kristin Juszczyk, married to NFL fullback Kyle Juszczyk, has become renowned for her creative designs in jerseys and sports apparel. She gained significant attention after Taylor Swift was spotted wearing a puffer coat she crafted. This increased Kristin’s popularity as a designer, leading her to express her gratitude to Swift for this unexpected opportunity.
Prior to gaining such fame, Kristin effectively promoted her designs by showcasing them at events and expressing her affection for her husband through her custom looks, proving to be an enterprising figure among the wives and girlfriends of NFL stars.
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Kristin Juszczyk, who’s often seen in NFL apparel, is also committed to looking her best. For the 2024 Super Bowl week, she revealed on Instagram that she brought in a professional makeup artist.
However, Kristin enjoys her relaxed moments free from the pressure of glam. In November 2023, Kyle shared a sweet picture of her lounging on the beach without her usual dramatic makeup. In his caption, he noted, “Recharged. Refocused.”