Olivia Dunne, a star gymnast from LSU and a social media sensation, has delighted her 13 million followers with thrilling news. In an action-packed video, Dunne revealed her new NIL deal with W, the personal care brand backed by Jake Paul. This partnership signifies an exciting new phase in the promising career of this young athlete, who has established herself as a powerful figure in the name, image, and likeness (NIL) sector.
With her NIL valuation hitting $4 million, Livvy Dunne showcases her talents not just in gymnastics but also in the realm of business. She has collaborated with major brands like Passes, Nautica, SI Swimsuit, and Motorola, positioning herself as a frontrunner in the NIL landscape, and her influence continues to grow.
As she prepares for her fifth season at LSU, Dunne is not just making waves in sports but is also reshaping the identity of collegiate athletics in the digital age.
The gymnast, who recently celebrated her 22nd birthday, is a trailblazer in merging her athletic career with business ventures. Her initiative, the Livvy Fund, is already paving the way for other athletes, providing them access to the same NIL opportunities that have contributed to her success.
This collaboration with Jake Paul and his W brand not only broadens her business endeavors but also strengthens her position in the ongoing dialogue regarding the future and rights of collegiate athletes concerning NIL.