The battle for viewership between Hallmark and Great American Family (GAF) has been intense since the launch of GAF as Hallmark’s competition. Alexa and Carlos PenaVega, known Hallmark stars, have recently shifted their projects to GAF, potentially leaving Hallmark behind.
In 2022, the PenaVegas expressed their admiration for Hallmark when they signed a multi-movie deal, but now they seem to have transitioned to working on multiple projects with GAF. The move suggests a possible farewell to their Hallmark era.
Transitioning to Great American Family
The PenaVegas are now working on several projects with Great American Family, steering away from their previous Hallmark collaborations. With promising projects ahead in 2024 and beyond, it seems like they have made a permanent switch to GAF.
A Shift Towards Candace Cameron Bure’s Path
Alexa’s alignment with Candace Cameron Bure, who has also moved from Hallmark to GAF, suggests a similar trajectory. The PenaVegas’ focus on faith-based narratives echoes GAF’s mission, indicating a shared vision between the couple and GAF.