Reactions to Candace Cameron Bure’s Move from Hallmark Channel to GAC

Several Hallmark stars expressed positivity regarding Candace Cameron Bure’s departure from the network to Great American Family (GAC). Bure was renowned as the “Hallmark queen” for her roles in the network’s Christmas films, but in April 2022, she surprised many by announcing her move to GAC. Bure cited a misalignment of values as the reason behind her decision to leave Hallmark.

Her departure seemed linked to her support for traditional marriage, contrasting Hallmark’s decision to include diverse characters in their productions. Bure criticized Hallmark’s perspective in favor of Great American Family’s focus on traditional values, sparking controversy and pushback from her former network colleagues Tyler Hynes, Paul Campbell, and Andrew Walker.

Three prominent male Hallmark actors, Tyler Hynes, Paul Campbell, and Andrew Walker, openly shared their perspectives on Candace Cameron Bure’s departure. Walker challenged Bure’s reason for leaving, suggesting it was an opportunity-driven decision masked as a response to leadership changes at Hallmark.

Hynes hinted at ongoing issues with Hallmark’s storytelling diversity and hinted at shared goals with Bure’s controversial belief in traditional marriage. Campbell, while not directly addressing Bure, emphasized Hallmark’s unique position in the industry compared to GAC.

Despite facing backlash for her departure, Candace Cameron Bure remains resolute in her decision to leave Hallmark for GAC. Bure views this transition as an opportunity for personal and professional growth aligned with GAC’s emphasis on faith and family-oriented content.

Bure, acknowledging the strain in her relationships with former Hallmark colleagues, expressed pride in her 15-year tenure with the network but is now focused on her projects with GAC. While her move stirred controversy within Hallmark circles, GAC’s CEO, Bill Abbott, praised Bure’s influence and contribution to the network.