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Marvel fans are some of the most dedicated and hardcore fans in the world. And, just like how Star Wars fans or Game of Thrones fans don’t like spoilers, fans of the Marvel Cinematic Universe (MCU) also don’t like spoilers.
Unfortunately, though, Disney is in the business of making money, and that usually means making trailers that look cool. Sometimes, the best scenes of a movie are at the very end, and that means that Disney will sometimes use those scenes for its trailers.
For the hardcore Marvel fans though, this ultimately means that many trailers for Marvel movies are full of spoilers, and some fans don’t like that.
Why spoilers matter
While some people like spoilers, many people don’t. That’s really the whole purpose of “spoiler alerts,” but for commercials, that’s sometimes not possible. In any case, since the Marvel movies are basically like a book where each movie is a different page, anytime Marvel or anyone else posts spoilers, it can ruin the surprise for some fans.
Surprises are one of the biggest reasons why fans don’t want to see or hear spoilers. Many iconic moments in movies, such as Darth Vader’s “I am your father,” moment, wouldn’t be as impactful if audiences knew that he was actually Luke Skywalker’s father.
In the Marvel movies, there are also a ton of surprises that could’ve been ruined by spoilers. For example, in Spider-Man: Far From Home, fans didn’t know that J. Jonah Jameson would be back, and played by the same actor as before. If that scene was spoiled for fans, then the moment just wouldn’t have been as cool as before.
How the trailer for ‘Captain America: Civil War’ spoiled it
[youtube https://www.youtube.com/watch?v=Nt9L1jCKGnE?feature=oembed&w=500&h=281]
In the very first trailer for the movie, Disney ended it on a high note by showing Iron Man and Captain America fighting each other. These scenes were at the end of the movie and were definitely some of the coolest action sequences that Disney could’ve chosen to show. That said, it totally spoiled the movie.
That’s because the first and second parts of the movie set up Baron Zemo as the main villain. His plan, in the movie, was to release the other Winter Soldiers that Russia had created.
But since Disney showed Iron Man and Captain America fighting it out instead of fighting a bunch of Soviet super0soldiers, Marvel fans kind of figured out that Baron Zemo’s plan wouldn’t work.
Of course, Baron Zemo, in the end, said that his real plan was to get Iron Man to fight Captain America and thus, destroy the Avengers. This seemed like a cop-out for some fans, as it just made Baron Zemo’s grand plan even more complicated and complex than it really had to be.
What Marvel is doing about it now
[youtube https://www.youtube.com/watch?v=TcMBFSGVi1c?feature=oembed&w=500&h=281]
In any case, Marvel knows that fans hate spoilers and it, along with Disney, is trying their best to solve these issues. One of the more recent things that they’ve done was, before the first trailer for Spider-Man: Far From Home was released, they played a spoiler alert from Tom Holland talking about the trailer.
This could be a good way of warning Marvel fans that what they’re about to see has spoilers, and as such, it will give fans a chance to not watch it. For Avengers: Endgame though, Marvel has gone with a different strategy. The first trailers kept things hush-hush, but then, after the movie broke records, Marvel and Disney decided that they could spoil things in the trailers.
This could be a good compromise as spoiler-conscious fans avoided Avengers: Endgame spoilers entirely, while people who didn’t care too much for Marvel could see trailers with all the cool moments a few weeks later.
Written by: Cheat
