The striking Barbie and ‘Barbenheimer’ trend has emerged as a pivotal moment in modern cinema, transforming from a mere film announcement into a significant cultural phenomenon.
Is a Barbie sequel on the way? Script in progress
The original Barbie film achieved remarkable success, both in terms of marketing and box office performance, making a sequel a likely option for the studios, director Greta Gerwig, and the cast.
Reportedly, The Hollywood Reporter suggests that Gerwig and her husband Noah Baumbach are in the process of crafting a sequel, working with the same creative team behind the initial film.
Furthermore, Gerwig and her team have already submitted a draft of the sequel to Warner Bros, the studio that produced the original film, though it remains unclear if the studio has officially approved the project.
Barbie’s overwhelming success across the board
The film has been incredibly well-received by audiences and critics alike, earning a ‘Fresh Certificate’ from Rotten Tomatoes, with an impressive 88% positive rating based on reviews from 500 different media outlets, along with a score of 80 out of 100 on Metacritic, a fan feedback platform.
Financially, Barbie has amassed $1.446 billion globally, making it the highest-grossing film of 2023 and the all-time highest-grossing live-action comedy, surpassing even Home Alone (1990) when adjusted for inflation.
The film’s earnings exceeded tenfold its production costs, which ranged between $128 million and $145 million, although the total expenditure, including marketing and distribution, is estimated to be about $600 million.