As “Hawk Tuah” trends after a summer YouTube interview, Haliey Welch is embracing her newfound fame. Recently, she and a friend explored Spirit Halloween, where Welch excitedly discovered a costume inspired by her viral moment, exclaiming, “Oh, Hell yeah,” and decided to try it on for her fans.
The “Hawk Tuah” costume gained traction after a post on X (formerly Twitter) attracted over 8 million views and more than 57,000 likes. This Halloween venture marks another exciting development in Welch’s ongoing journey since her interview went viral.
Turning online fame into fashion
Welch’s appearance on the Tim & Dee YouTube channel shot her to fame, and she is savvy enough to leverage this moment. During her visit to Spirit Halloween, she not only donned the costume but also kindly purchased one for a young fan she met in-store.
While the costume retails for $49.99 at Spirit Halloween, it remains uncertain if Welch will benefit financially from it. However, its popularity suggests that fans are eager to own a piece of her viral fame.
Thanks to this playful costume, Welch successfully maintains her role in popular culture, showcasing her talent for keeping her moment in the limelight alive.
As Halloween approaches, fans eager to channel the “Hawk Tuah” vibe can find Welch’s viral costume on the market. The real question is whether her fame will sustain itself beyond the festive season.