We can’t help but wonder whether Martha Stewart’s mastery of the thirst trap helped her earn that coveted spot on the cover of the Sports Illustrated Swimsuit issue. In 2020, she shared a photo of herself puckering up poolside on Instagram, and her followers absolutely loved the shot. But when Entertainment Tonight asked her about it being a thirst trap, Stewart hilariously responded, “I don’t even know what that is.” After the meaning of the term was explained to her, she admitted the sultry snap was, indeed, a thirst trap.
Stewart tried to break the internet again in September 2022 by filming a Green Mountain Coffee ad whilst wearing nothing but an apron, and on “Today,” she revealed that she was invited to shoot with SI two months later.
While Stewart’s pool selfie looked pretty effortless, a lot of work went into her Sports Illustrated pictorial. According to the magazine, she posed in 10 different bathing suits while shooting at the Casa de Campo Resort & Villas. She also rocked a huge straw hat with an extra-shady brim that could come in really handy while gardening. “I hope this cover inspires you to challenge yourself to try new things, no matter what stage of life you are in,” Stewart wrote on Instagram. “Changing, evolving, and being fearless — those are all very good things, indeed.”