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Snakes on Gold: The Rise of Serpent-Inspired Gifts for Lunar New Year Celebrations

Snake-themed gold-plated gifts spark interest ahead of Lunar New Year
Three months ahead of the Lunar New Year, stunning snake-themed sculptures and 24K gold-plated 3D artwork have emerged from a workshop in Hanoi.

As the Lunar New Year of the Snake approaches, many are already on the lookout for special luxury gifts, including gold-coated pieces and snake-inspired decorations, despite the fact that the 2025 Solar New Year is still a few months away.

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At a workshop in Tay Mo, Nam Tu Liem District of Hanoi, the facility began taking orders for snake-themed pieces as early as the ninth lunar month. The owner indicates that proactive ordering is a trend, as customers prefer to sidestep the last-minute rush before the holiday.

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Nguyen Tung Lam, an artisan from Act Gold Company, explains that his company has been crafting gold-plated gifts for the Lunar New Year since 2019. They typically receive several substantial orders for Tet mascots and artistic pieces, often amounting to hundreds of items per order.

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Within Eastern belief, snakes are seen as symbols of good fortune, wealth, wisdom, and strength. They embody the ideas of change, renewal, and vigorous development.

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The workshop produces various unique items, including a large snake statue measuring 35cm by 55cm by 69cm, priced at 99 million VND, alongside a smaller version at 19.5cm by 14cm by 25cm, priced at 8.8 million VND.

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Tung Lam emphasizes that crafting these designs involves careful focus on more than just the visual elements; attention is also devoted to the expressions and behaviors of the snakes. For the Year of the Snake, the figures feature gentle gazes and upward-turned heads, devoid of visible fangs to symbolize peace.

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Each concept starts development roughly six months prior to the New Year, providing sufficient time for enhancement and creation.

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Customers also have the opportunity to request bespoke gold-plated paintings, where artisans bring personal concepts and images to life in vibrant, three-dimensional forms.

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A highlight of the offerings includes a gold-plated artwork depicting two phoenixes, which takes around two weeks to create. This exquisite piece, priced at 250 million VND, features finely layered gold leaf on a black fabric canvas, presented in a sophisticated wooden frame.


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